Privacy Policy

1. Who We Are

BH Watches Inc. (“BH Watches”, “we”, “us”, or “our”) operates the website bhwatches.shop. We are an independent luxury watch dealer headquartered at 2248 W 28th St, Los Angeles, CA 90018.

This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website or contact us. Please read it carefully. If you disagree with its terms, please do not access or use the site.

2. Information We Collect

We collect information only when you voluntarily provide it to us through one of our contact forms:

• Contact form: name, email address, message.
• Watch inquiry form: name, email, phone (optional), message, and the name of the watch you are enquiring about.
• Trade / Sell form: name, email, phone (optional), watch details (brand, model, condition, etc.), asking price, notes.
• Source a Watch form: name, email, phone (optional), desired watch details, budget, and optionally a reference image you choose to upload.

We do not automatically collect personal data beyond standard server logs (IP address, browser type, pages visited) that are processed by our hosting provider as part of operating any website. We do not use tracking pixels, behavioral advertising, or persistent user profiles.

3. How We Use Your Information

Information you submit is used exclusively to:

• Respond to your inquiry, question, or request.
• Provide you with a quote, offer, or sourcing update.
• Communicate the status of a transaction you have initiated.

We do not sell, rent, or share your personal information with third parties for marketing purposes. We do not add you to mailing lists without your explicit consent.

4. Service Providers

We use the following third-party services to operate the site. Each processes data only as necessary to provide their service:

• Resend (resend.com) — Transactional email delivery. When you submit a form, the data you entered is sent to our email inbox via Resend. Resend processes this data in accordance with its own privacy policy.
• Vercel (vercel.com) — Website hosting and infrastructure. Vercel may log standard request metadata (IP, user agent, timestamp) as part of serving the site.

5. Cookies

This site uses a single functional cookie (bhw_admin) exclusively to maintain admin panel sessions. This cookie is set only when an authorized administrator logs in and is not used for analytics or tracking. Visitors to the public site are not assigned any cookies.

6. Data Retention

Inquiry data lives in our email inbox and is retained only as long as necessary to service your request or maintain transaction records. We do not maintain a separate customer database beyond our email correspondence.

7. Your Rights (California Residents)

If you are a California resident, the California Consumer Privacy Act (CCPA) grants you certain rights, including the right to know what personal information we have collected, the right to request deletion, and the right to opt out of the sale of personal information (we do not sell personal information). To exercise these rights, contact us at contact@bhwatches.shop. We will respond within 45 days.

8. Security

We implement reasonable technical and organizational measures to protect information submitted through the site. All connections are encrypted via HTTPS. However, no method of transmission over the internet is 100% secure. We encourage you to submit only the information necessary for your request.

9. Children

This site is not directed to children under the age of 13. We do not knowingly collect personal information from anyone under 13. If you believe a child has submitted information to us, please contact us and we will delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the Effective Date at the top of this page. Your continued use of the site after any changes constitutes acceptance of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy, please contact: